Casa Atacama, Noi Vitacura, Puma Lodge, Índigo, Crusoe Island Lodge and Hare Noi.
Develop and consolidate the Noi Hotels brand as the first exclusive hotel chain in Chile.
As a chain, Noi still lacked a graphic identity, so, Zet decided to develop a comprehensive branding strategy to transform Noi Hotels into a group with common corporate values for all of their hotels: quality, excellence, warmth and exclusivity. We developed a branding strategy, logo design, corporate stationary, brochures, and carried out content management and editing.
Although we developed a specific identity for each hotel, the holding group is the cornerstone of the Noi Hotels communication strategy. We managed to convey that Noi Hotels is a great brand that is above all other hotels.